Free Calculators

Revenue Calculator

Add up your sales revenue, other revenue and average revenue per sale for any period.

Your numbers

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Refunds excluded. Add grants, fees or side income here.
Your Results
Total revenue-
Sales revenue-
Other revenue-
Average revenue per sale-

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How is this calculated?

Revenue is simply price multiplied by quantity sold, plus anything else you earned in the period.

Sales Revenue = Price x Number of Sales
Total Revenue = Sales Revenue + Other Revenue
Average Revenue Per Sale = Sales Revenue / Number of Sales

Worked Example

A store sells a product for $79 and makes 100 sales in a month, plus $250 of other revenue from gift wrapping.

Sales revenue = $79 x 100 = $7,900. Total revenue = $7,900 + $250 = $8,150. Average revenue per sale = $7,900 / 100 = $79.00.

How to Calculate Revenue

Revenue is the total money your business brings in before any costs are taken off. Start with the price of your product or service and multiply it by how many you sold. Then add any other income for the same period, such as delivery fees you charge, service charges or side income.

Keep the time period consistent. If your price and sales are monthly figures, your other revenue should be the monthly figure too. Mixing a monthly sales count with a yearly income figure is the most common revenue mistake.

Why Revenue Matters

Revenue is the starting point for almost every other business number. Your profit margin, your break-even point and your growth rate all begin with revenue. Tracking it by period also shows you seasonality, which products carry the business, and whether a price change actually helped.

Revenue is not profit, though. A business can grow revenue quickly while losing money on every sale if costs rise alongside it. That is why revenue should always be read next to the Profit Calculator result.

How to Improve Your Numbers

There are only three levers: price, number of sales, and other revenue per customer. Raising prices works when customers still see the value. More sales come from more traffic, a better conversion rate, or repeat buyers. Other revenue grows when you add reasonable extras, such as delivery, setup or gift options, that customers genuinely want.

Small improvements compound. A modest price increase combined with a few extra sales a week usually beats chasing one big change.

Frequently Asked Questions

What is the difference between revenue and profit?

Revenue is all the money that comes in. Profit is what remains after product costs, shipping, advertising, fees and other expenses are subtracted. This calculator measures revenue only.

Should I include sales tax in revenue?

No. Sales tax you collect belongs to the government, not your business, so exclude GST, HST or PST from revenue. Use the Sales Tax Calculator if you need to extract tax from a tax-inclusive amount.

What counts as other revenue?

Any income that is not from your main product sales: delivery fees you charge, service or booking fees, rental income, or one-off side income in the same period.

How do I calculate average revenue per sale?

Divide sales revenue by the number of sales. It shows the typical value of one transaction and helps you compare periods even when sales counts differ.

Is revenue the same as cash flow?

Not exactly. Revenue is recorded when a sale happens, while cash flow tracks when money actually reaches your bank account. Payment delays can make the two quite different in a given month.

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